Hey there change agents 👋

A few weeks ago, my social media feeds turned into a 2016 time capsule. Somewhere between the throwback photos and thoughtful reflections, I started thinking about how much has shifted over the past decade — for me personally, but also for the practice of sustainable business.

That curiosity turned into one of our most engaged Change Hub dialogues yet. Last week, we took it back to Tensie Whelan and Carly Fink's The Comprehensive Business Case for Sustainability — a 2016 Harvard Business Review article that’s still cited a decade later — and asked: how does this actually hold up in 2026? Item by item, members weighed in from across the sustainability spectrum: in-house practitioners, standard-setters, industry coalitions, consultants. The room was full and the conversation was rich.

But the question we left with was perhaps the most important one: what happens when there just isn't a business case for the effort you’re trying to push through? When the numbers just don't work, no matter how creatively you frame them? How do you make a moral and ethical argument instead, and how do you get it to land? We're turning that into its own dedicated dialogue soon, and I know it's going to be a good one.

If you’ve been craving these types of conversations — practical, additive, the kind where you leave with something you can actually take back to your work — come find us in the Change Hub. We’d love to welcome you in!

✌️

Founder, Reconsidered

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You asked, we listened — The Sustainability Communications Reset is back for a third cohort in April! Drop your name below to be first to know when registration for our three-part sustainability communications masterclass opens.

JOIN THE WAITLIST 👉

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We’re wrapping up February's Change Hub Hot Topic on Business Case Building — and what a conversation it was. In March, we're shifting gears to a topic that’s equally essential: Project Management as a crucial unlock for greater impact. Come find us!

JOIN THE CHANGE HUB 👉

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🔀 Trump Is Wiping Out All Climate Regulation. Big Oil May Regret It. — HEATED

On February 12th, the U.S. Environmental Protection Agency rescinded the endangerment finding — the landmark ruling requiring the federal government to regulate greenhouse gases — in a massive blow to the climate movement. But as HEATED’s Emily Atkinson reports, it turns out the oil industry, which spent decades dismantling federal climate regulation, may have shot itself in the foot: that same framework was their best legal shield against state climate liability lawsuits. I really want to find this irony satisfying… and yet 🤣😭🤬. (4 minutes)

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📊 As US Climate Rules Are Repealed, Americans Say Government and Business Must Act — GlobeScan

As federal climate authority weakens, new GlobeScan data makes the business case for stepping up rather than stepping back: nearly eight in 10 Americans believe companies have at least some responsibility to address climate change — and that expectation crosses party lines. A useful data point for anyone making the internal case for continued climate leadership. (3 minutes)

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📵 DVDs and Public Transit: Boycott Drives People to Ditch Big Tech to Protest ICE — NPR

"The most radical act you can perform in a capitalist society is non-participation." That's the premise behind "Resist and Unsubscribe," a boycott campaign launched by my former NYU Stern marketing professor Scott Galloway targeting tech companies seen as complicit in the Trump administration's immigration crackdown. This NPR piece profiles the everyday Americans canceling streaming services, ditching Uber and avoiding Amazon — and touches on the role of consumer boycotts in actually making change. (4 minutes)

👉 TAKE ACTION: Join the Resist and Unsubscribe campaign by ticking your way down the unsubscribe list (it’s verrrrry satisfying).

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🏔️ The Great Olympic lie: untold story of Winter Games’ huge environmental impact — The Guardian

Rivers pumped nearly dry to make fake snow. A 150-year-old forest cleared for a bobsleigh track. This Guardian investigation into the environmental reality behind the Milano Cortina 2026 Winter Olympics is a tough read — and a useful reference point the next time a major institution leads with sustainability as a PR headline rather than a genuine commitment. (12 minutes)

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🌀 Nothing Is Written: For Sustainability, It's Still the Middle of the Story — Trellis

Appreciated this reminder from Trellis Group co-founder Joel Makower on the GreenBiz 26 stage, dedicated to burned out sustainability pros everywhere: we're not at the end of the story — we're in the middle, at exactly the moment when the hero is supposed to teeter before finding a way through. 💪 (8 minutes)

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John Knights is the Director of Services at the Global Reporting Initiative and a member of the Reconsidered Change Hub. In this profile, he shares the person who inspired his interest in social impact, the decision that launched a career turning point and what he considers essential to being a change agent.

READ THE FULL INTERVIEW 👉

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A few highlights from this week’s curation:

• ​Depop — Sustainability Lead (Hybrid, London)
• ​H&M Group — Impact Lead, People (Stockholm)
• ​The Aspen Institute — Program Coordinator (Remote, U.S.)
• ​UN Sustainable Development Solutions Network — Communications Intern, Climate and Energy (Part-Time, New York City)
• ​WWF — Innovation Project Coordinator (Remote)

THIS WEEK'S JOBS CURATION 👉

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​📣 Hiring? There’s a good chance your next colleague could be one of our readers — reach ’em with a Sponsored Job Post.

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📆 February 4 - April 15 — Freelance Foundations | 💻 Virtual | Group Program ​
Freelance Foundations, our new 10-week accelerator program for impact-focused independents, is in full swing! If you missed this cohort, you can join the waitlist to get notified when our next one begins.

📆 March 3 — Let’s Debrief: GreenBiz 26 | 💻 Virtual | For Change Hub Members ​
In this member-to-member dialogue, we’ll compare notes on GreenBiz 26 and translate conference energy into something actually useful for our day-to-day work.

📆 March 19 — Project Management for Non-Project Managers with Kacie Brennell | 💻 Virtual | For Change Hub Members ​
In this Learning Lab, business systems and operations consultant Kacie Brennell will share simple ways to organize your work using tools you already have.

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🛒 Most clicked from the last issue… Costco’s CEO Is an Unlikely Risk Taker — CNN. You all dove into this interesting case study on how Costco is quietly holding the line on DEI while peers retreat.

🧑‍🏫 Join Nabha Rege, founder of Your Carbon Steps, for monthly GHG emissions webinars and office hours. March’s topic will be How to Calculate Your Scope 3 Emissions. *

📚 In the Reconsidered Impact Upskilling Hub, you can find 100+ of the best sustainability programs. This week's partner pick: the Kith Climate (formerly Voiz Academy) Cohort for AI upskilling (Change Hub members get 10% off 🎁).

👯 In the Reconsidered LinkedIn Group, members are sharing free webinars on stakeholder engagement, impact fellowships and climate career conversations. Join 21k+ of us here.

📣 * Partner Post. Whatever impact project you’re working on, we can help spread the word.

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